Your Home for Pop Music in the Cedar Valley

107.3 The Party is KPTY-FM, owned by NRG Media and broadcasting to the Cedar Valley region of Iowa. From the latest pop and hip-hop hits to concert announcements and community happenings, the station keeps listeners connected to what matters most.

The station's blog, authored by Connor Kenney, covers pop-culture moments and local news — from trick-or-treat times across the Cedar Valley to the biggest halftime-show reactions. Tune in for contests, giveaways, and the concert calendar featuring major touring artists at venues like Xcel Energy Center in St. Paul, MN.

Listen live on 107.3 FM, stream via the mobile app, or enable the Alexa skill on your smart speaker. Connect with the station on Facebook, Instagram, Twitter/X, and Snapchat.

107.3 The Party is the Cedar Valley's go-to home for pop music, bringing listeners the biggest hits from today's chart-topping artists across the region of Iowa. As KPTY-FM, the station keeps the energy high with a steady stream of current pop and hip-hop favorites, making it easy for fans to stay in the loop on what's trending nationwide while feeling connected to their local community. Whether you're starting your morning commute or winding down after a long day, the station's curated playlist keeps the party going from sunup to sundown, with familiar voices and upbeat tracks that make every listen feel like a celebration.

Concerts are a major part of what keeps the Cedar Valley tuned in, and 107.3 The Party makes sure listeners never miss out on the biggest tours coming through the region. From major arena acts at the Xcel Energy Center to more intimate venue shows across Iowa, the station keeps a running calendar of upcoming performances that fans can plan around. Whether it's catching Post Malone, The Chainsmokers, or Swae Lee on tour, the station connects listeners with the concert news that matters most, so they can secure their tickets early and be ready when their favorite artists hit the road.

Tailgating season brings a special kind of excitement to the Cedar Valley, and 107.3 The Party is right there to get fans ready for game day. From UNI football home games at the center of campus to other athletic events across the region, the station helps set the mood with cranking music that gets everyone in the spirit. Fans can enjoy the full tailgate experience with food, cold beverages, and plenty of entertainment before the action begins. With inflatables, basketball games, and a festive atmosphere, the parking lots come alive with energy that only a true party station can fuel.

The station's blog, written by Connor Kenney, keeps listeners informed on everything from pop-culture moments to local happenings across the Cedar Valley. From trick-or-treat times in various communities to the latest viral moments making waves on social media, the blog covers the stories that people are actually talking about. Whether it's a mysterious new Oreo flavor being tested or a roller coaster caught on camera, the content keeps things fun, fresh, and relevant to the station's audience. It's the perfect companion for fans who want a little extra beyond the music.

Contests and giveaways are a cornerstone of the 107.3 The Party experience, giving listeners a chance to win big while they enjoy their favorite songs. From concert tickets to exclusive experiences, the station regularly offers opportunities for fans to get involved and score some exciting prizes. Whether it's through the station website, social media platforms like Facebook and Instagram, or by listening for cue-to-call moments on air, there are always ways to play along. The contest rules are clearly laid out so everyone knows how to participate and what they could win.

107.3 The Party stays deeply connected with its audience across multiple platforms, making it easy for listeners to engage wherever they are. Beyond traditional radio, fans can connect through the station's presence on Facebook, Instagram, Twitter, and Snapchat, as well as through smart speakers like Alexa for convenient listening at home. The station's website serves as a central hub for concert calendars, contest information, and media updates, ensuring that everything a listener might need is just a click away. This multi-platform approach keeps the party going well beyond the airwaves.

The station's commitment to the Cedar Valley extends beyond music and entertainment, as it actively participates in the local community and highlights events that bring people together. From special fan zone gatherings to community happenings across the region, 107.3 The Party helps promote the activities that make Iowa a great place to live. The station also recognizes the importance of local sports, with coverage and support for UNI athletics and other area teams that fans hold dear. It's this blend of national music culture and hometown pride that makes the station feel like a true community partner.

For advertisers and partners, 107.3 The Party offers a direct line to an engaged and loyal audience across the Cedar Valley. The station's unique position as the region's pop music destination means reaching listeners who are actively tuned in and responsive to what they hear. Whether promoting a local business, an upcoming event, or a special offer, the station provides a platform that connects brands with the people who matter most to them. With a variety of advertising opportunities available and a dedicated team ready to help, partnering with KPTY-FM is a straightforward way to grow visibility in the community.